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The Day Tim Cook Replaced Steve Jobs: The iPhone 4S Launch | CNET Archives
cnet.com • 31 Aug 2026, 09:20
Watch the moment Tim Cook takes the stage for his first product launch as Apple CEO in 2011. Stepping into Steve Jobs’ shoes, Cook welcomes the crowd to Apple’s Town Hall auditorium, reflects on his 14-year journey and teases the future of tech.
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